Privacy Policy

We’re committed to protecting your personal data.

Signal Agency Limited is committed to protecting your personal data and this privacy policy states how we collect your personal data, how we store it and how we use it.

This privacy policy applies to our website, products and services which are offered by Signal Agency.

The purpose of this policy is to give you a clear explanation about how Signal Agency collects and uses the personal data you provide to us and that we collect. We ensure that we use your information in accordance with all applicable laws concerning the protection of your personal data.

If you have any queries about this policy or your personal data please contact:

Data Protection Officer
Signal Agency Limited
Jessop House
Jessop Avenue
Cheltenham
GL50 3SH
Email: privacy@signal.co.uk
Tel: 01242 534200

1. Information collected

We collect your contact information such as full name, company name, email address, postal address and telephone number when you email or call us with an enquiry:

  • We may also collect your details from publicly available sources such as LinkedIn, TendersDirect, PublicContractsScotland in order to send you information about our services
  • In addition to the above, we collect information automatically about your visit to our website. Please see our Cookies Section for more details

As a marketing services agency, Signal Agency also receive data from client Controllers for the provision of marketing services. This means a Controller will send us a file of data and we process it to make a marketing communication, such as a piece of direct mail. We hold this data safe and secure and do not retain files for longer than necessary.
 

The personal data we collect will be used for the following purposes:

  • Dealing with enquiries and requests about our services submitted to us via email or call
  • Sending you information about our services which are applicable to you in your role
  • Requesting information about your services which are applicable to you, your company, our company and our clients.
  • Providing outbound marketing services on behalf of a client who has contracted us to work for them.

Our legal basis for processing of your personal data is:

  • Processing is necessary to meet contractual obligations entered into by you
  • Processing is necessary for purposes of our legitimate interests in relation to goods and services that you use in your role.
  • Fulfilment of contractual obligations to client Controllers.

The legitimate interest pursued by us are as follows:

  • In response to an enquiry from you about our good and services
  • For the purpose of promoting our goods and service via direct marketing which are relevant to you in your role. We will always confirm how your personal data was obtained and always offer an opt-out of direct marketing communications
  • Enquiring about your goods and services which are applicable to our company or our clients.

2. How we protect your information

To ensure we keep your data safe and secure, we adopt appropriate data collection, storage and processing practices and security measures. These steps help protect against unauthorized access, alteration, disclosure or destruction of your personal or transactional information stored on our website and systems.

The security measures we’ve put in place include:

  • the encryption of personal data;
  • the ability to ensure the ongoing confidentiality, integrity, availability and resilience of processing systems and services;
  • the ability to restore the availability and access to personal data in a timely manner in the event of a physical or technical incident;
  • a process for regularly testing, assessing and evaluating the effectiveness of technical and organisational measures for ensuring the security of the processing.

3. Marketing

We believe in being open, honest and transparent with our clients and suppliers and want you to feel comfortable about your decision to give us your personal data and how we use it.

We will use the details you provide to us to communicate with you about how we can help you in your role and help your company achieve its objectives.

We promise that we will only communicate with you in the way you wish us to and we will always respect your privacy. You can change your mind at any time and it's quick and easy to let us know that you no longer want to hear from us by contacting the Data Protection Officer (see above).

In certain instances, we collect and use your personal data by relying on the legitimate interest legal basis. This is because when you, for example, request to receive services or products from us, we have a legitimate organisational interest to use your personal data to respond to you and there is no overriding prejudice to you by using your personal data for this purpose. However, we will always provide you with the option to opt-out of hearing from us. This is the case, for example, where we seek to obtain your consent to receive email marketing from Signal Agency Limited.

We will only communicate to you in the way you have told us. For example:

Email/text marketing

If you actively provide your consent to us along with your email address and/or mobile phone number, we may contact you for marketing purposes by email or text message. By subscribing to Signal Agency Limited emails or opting in to email communication from Signal Agency Limited, you grant us the right to use the email for email marketing.

Post/telephone marketing

If you have provided us with your postal address or telephone number, we may send you direct mail or telephone you about our work unless you have told us that you would prefer not to receive such information. We also actively check telephone numbers against the Corporate Telephone Preference Service (CTPS). We will only make telephone calls to you where your telephone number is listed on the CTPS if you have specifically told us that you do not object to such calls and have consented to receive them from Signal Agency Limited.

You can also change any of your contact preferences at any time, including telling us that you don’t want us to contact you for marketing purposes by contacting the Data Protection Officer:

Signal Agency Limited
Jessop House
Jessop Avenue
Cheltenham
GL50 3SH
Email: privacy@signal.co.uk
Tel: 01242 534200

4. Disclosure

We will never pass your personal data on to other organisations for them to use for their own marketing purposes. However, we may disclose your personal data in the following circumstances:

  • To third parties who provide a service to us. These are mailing houses, email services providers and data processors. We require these third parties to have appropriate controls in place and to comply strictly with our written instructions and data protection laws. We enter into contracts with all our third parties and regularly monitor their activities to ensure they are complying with our policies and procedures.
  • Where we are under duty to disclose your personal data in order to comply with law, or that the disclosure is ‘necessary’ for purposes of national security, taxation and criminal investigation or where we have your written consent.

5. Keeping your personal data

We keep your personal data for up to 6 years and 1 month after the creation date to operate the service in accordance with legal requirements and tax and accounting rules. Where your information is no longer required or is no longer relevant, we will ensure it is disposed of in a secure manner.

6. Your rights

At any point while we are in possession of your personal data, you have the following rights:

  • The right to access your personal data
  • The right to rectification and update your personal data
  • The right to request to have your personal data erased
  • The right to restrict processing of your personal data
  • The right to object
  • The right to lodge a complaint with a supervisory authority

A. The right to access your personal data

You have a right to obtain confirmation that your personal data is being processed. You also have the right to request a copy of your personal data we hold.

We will provide a copy of your personal data within 30 days of receiving the written request. Should you wish to exercise these rights we require you to prove your identity with two pieces of approved identification (photo ID and proof of address such as utility bill). Please address requests to the Data Protection Officer (see above). 

You can use this form: Subject Access Request Form. Alternatively, please ensure you provide us with all the requested information in an alternative format to help us locate your records.

We will respond within 28 days of your request. 

B. The right to rectify and update your personal data

The accuracy of your personal data is important to us. You can rectify/update your personal data, including your address and contact details at any time. Please address requests to the Data Protection Officer (see above).

C. The right to request to have your personal data erased

You have the right to request your personal data be erased. This is not an absolute right and we will review these on a case by case basis.

Should you wish to exercise these rights please address requests to the Data Protection Officer (see above).

Please provide your reason for your request. We will consider this and advise you of our decision within 28 days of the request.

D. The right to restrict processing of your personal data

You have the right to ‘block’ or suppress processing of your personal data. However, we will retain just enough of your personal data to ensure that the restriction is respected in the future.

Should you wish to exercise these rights please address requests to the Data Protection Officer (see above).Please provide your reasons for us to restrict processing of your personal data. We will consider your request and respond with our decision within 28 days.

E. The right to object

You have the right to object to your personal data being processed, for marketing and for research purposes. From the very first communication from us and every marketing communication we send after you will have the right to object to marketing.

Alternatively, you can exercise this right by contacting the Data Protection Officer (see above).

Signal Agency Limited will action your request within 28 days of receiving it.

F. Your right to lodge a complaint with a supervisory authority

If you wish to lodge a complaint or seek advice from a supervisory authority please contact the Information Commissioner’s Office (ICO).

The ICO can be contacted at:

The Office of the Information Commissioner
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Tel: 01625 545 745
Website: www.ico.org.uk

7. Other websites

Our website may contain links to other websites that are outside our control and are not covered by this Privacy Policy. If you access other sites using the links provided, the operators of these sites may collect information from you that will be used by them in accordance with their privacy policy, which may differ from ours. You should read other sites Privacy Policies before giving them your personal information.

8. Internet-based transfers

Given that the Internet is a global environment, using it to collect and process personal data necessarily involves the transmission of data on an international basis. This means for instance that data you pass to us may be processed outside the European Economic Area, although the data will always be held securely and in line with the requirements of UK data protection legislation. By communicating electronically with us, you acknowledge and agree to our processing of personal data in this way.

9. Amendments

Please note that this privacy policy is subject to change from time to time. It was last reviewed in January 2021. If there are any major changes to our privacy policy then these will be communicated to you.

Download our Subject Access Request Form

10. Cookie policy

A cookie is a small piece of information sent by a web server to a web browser, which enables the server to collect information from the browser.

We use cookies to collect information about how visitors use our website. Here are the ones we use:

_ga (Google Analytics) which records how a site is performing through visitor analysing visitor statistics;

_gat_UA-85517493-1 (Google Universal Analytics) which records how a site is performing through analysing visitor statistics;

_gid_UA-85517493-1 (Google Universal Analytics) which records how a site is performing through analysing visitor statistics.

The information we get through these cookies is anonymised and we make no attempt to identify you or influence your experience of the site while you are visiting it.

You can adjust and turn off cookies using the settings below. Most browsers will also allow you to turn off cookies. If you want to do this, please look at the menu on your browser. Adjusting or turning off cookies may restrict your use of our website.

You can opt out of being tracked by Google Analytics using the Opt Out Browser Add-On from Google. If you have used a Do Not Track browser setting, we take this as a sign you do not want to allow cookies so they will be blocked.

You can find out more about cookies at www.allaboutcookies.org

You can change your mind at any time but, for now, are you happy for us to store and access cookies on your device for the purposes described?